Delivery Logistics Industry
Thought and Leadership
Surprised? You shouldn't be. The days of having trucks go out and losing sight of where they are, what stock they have, what their status is (on-shift etc.) or if they have arrived to their destination are long gone. On the customer side, consumers will no longer accept a 4 hour time window for when their delivery will arrive, they want real-time tracking via a map on their mobile device.
In the age of Amazon and Uber there are two crucial aspects of logistics that businesses must look at operational efficiency of the supply chain in order to have better visibility internally, as well as customer experience during the last mile of delivery - namely, an engaging experience that provides the end-customer with full visibility over where their delivery is and when it will arrive.
We've written extensively about Amazon's moves to own their entire supply chain, including the last mile. Based on a secret internal document outlining their plan to become a full fledged shipping company, as well as some obvious moves they've already made towards that end, it's clear that Amazon is well on there way.